2021 Feature

Learning More About Behavioral Data With Duncan MacDonald-Korth & Jeff Tripp



In this episode of The Data Possible Podcast, we speak with AdvisorTarget CEO, Duncan MacDonald-Korth, and CDO, Jeff Tripp. Duncan and Jeff discuss how behavioral data is critical in developing strong sales, marketing and recruiting strategies.

You will learn:

  • What behavioral data is and how you can use this information
  • The advantages of working with a vertically integrated data company
  • How data and data science can help firms operate more efficiently and effectively
  • Why the partnership between Discovery Data and AdvisorTarget is beneficial to asset managers and wealth managers
  • And more!

Tune in now to learn how data can identify demand among financial advisors.

Resources: AdvisorTarget | Discovery Data